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[Pomello] Web app redesign

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Overview With the use of surveys and analytics, Pomello helps companies quantify and understand their culture so they can have happy employees and hire the right candidates. The goal of this project was to improve the overall user experience of the web app. The web app is where users distribute surveys, manage candidate and employee data, and digest analytics that help them evaluate candidates and understand culture, performance, and employee life-cycles. Problem Information architecture! Content was not structured in an organized matter which created a poor user experience. There were too many navigational choices, similar labels for different things, and relevant content was found in different parts of the application. This was the old sitemap: The overall user experience was not intuitive and created a learning curve for the web app... I had to learn where different views were and how to do certain tasks because everything was scattered in different places. Here's a snippet: Solution The web app needed a major improvement in the information architecture because better organization with fewer choices and redundancies was key. Dashboard: where users first land to see a high-level overview of relevant culture analytics. Trends & Insights: where the detailed analytics can be […]
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